Economic analysis of Consumer demand for indigenous chicken eggs in Kenya

The World Health Organization recommends a daily protein requirement of 55 grams per person to avert health and nutritional related problems. Indigenous chicken eggs have the potential to supply these proteins in developing countries where the requirement is hardly met. In Kenya, the average per capita egg consumption is low compared to other countries. To ascertain determinants of egg demand, 174 consumers were sampled in the two counties of Kenya. Data were analyzed with multiple regression model and Kendall coefficient of concordant test to establish preference levels for egg types. Results of the regression analysis indicated that gender, age, education, price, income and household size had a significant effect (p